Our Latest Insights
Our thought leadership is informed by key industry trends and intensive research.
The primer to our upcoming B2B report, The Outlook for B2B Advertising and Marketing 2023, gives an...
Senior Managing Partner, Bruce Biegel, provides the spending forecasts and reviews the trends...
The Advanced TV (ATV) media market, composed of linear and digital addressable video, is entering a...
For the 13th consecutive year, Senior Managing Partner Bruce Biegel provides the spending forecasts...
What’s old is new again, as the practice of contextual targeting is slated for a revival. Marketers...
While many brands have hired chef customer officers or built customer experience departments,...
For the 12th consecutive year, Senior Managing Partner Bruce Biegel provides the spending forecasts...
The automotive industry has long maintained a complicated relationship with the internet. Today,...
The third installment of the annual State of Data research initiative, published by Winterberry...
The third installment of The Data-Centric Organization, this report explores how U.S. companies are...
For more than a decade, Senior Managing Partner Bruce Biegel and the team he leads at Winterberry...